Ashley Purdy

Whilst the country is on lockdown we got the chance to (virtually) catch up with ex-Black Veil Brides bassist Ashley Purdy and chat about his solo career.

So, Ashley, tell us about the process of going solo, was it scary, or does it feel good?

It’s more about freedom and liberation. Being able to be fully creative and lend 100% of my talents to my craft. So yes, it feels good to be solely in control of my own destiny.

How did you decide you wanted to be solo? Is that something you’ve always wanted to do?

Well, I’ve always been a ‘front person’ whether I had an instrument or microphone in my hands. It’s just my personality and demeanor. And when the opportunity of going solo presented itself and to start a new chapter of my music career, I embraced it with open arms.

What is the story and inspiration behind King for a Day?

It really just started as a catchy melody that I had created, and it felt very whimsical and story-like. So I wanted to write such a story and fairytale. I believe the best songs have a lyrical story. That’s the main reason people love country music: because of the story. So I wanted to create that element and just go over the top with the romanticism of it all, from the story to the imagery. It feels good to suspend reality and live in a fairytale for a moment.

Did you write the lyrics and record the music yourself?

All of my project is me in its development, creativity, and art. It was produced with Jim Kaufman.

Tell us about the video, was it all thought up by you? Who directed it?

The art direction, props, costuming, visuals, etc is all me. I also produced and directed it as well. No one’s going to achieve my vision better than myself, so I took the reigns on all of it. Sort of like Rob Zombie with his movies. I believe he, as an artist, wears all of the hats as well.

The music and video are a lot different from Black Veil Brides, what are your inspirations?

That is intentional. When you spend ten years creating in one certain aspect, it’s very refreshing to expand your horizons. I can’t wait for you all to hear the rest of the songs, they are all very different and unique amongst themselves.

How has the reception been for your solo music so far?

So far, so good, and better than anticipated. There hasn’t really even been as much criticism as we got from my previous band. But from the initial numbers downloaded/streamed and radio requests, things seem to be going well, considering I’m doing this all by myself with no push from a team as of yet. It’s all fan support, which is amazing!

Do you plan to tour?

Yes, I hope so. It’s a process. It’s all hanging on how well we can get the numbers where they need to be to make it feasible. Once I have a team in place and a booking agent etc, I’ll work on coordinating getting the entire operation out to everyone physically.

Are you able to tell us anything about your separation from Black Veil Brides?

Only that it’s final.

So, what’s next for Ashley Purdy?

Lots! In the midst of rolling out new music. And strategically figuring out when and how.

OK, finally, here’s the lightning round:

What did you have for breakfast?

Spinach egg wrap, green tea.

What’s the best and worst thing about living on a tour bus?

Best – traveling. Worst – messy and smelly people.

What’s the most “rock n roll” thing you’ve ever done? 

Oh boy, I have a lot of hotel bills for that.

Favourite makeup brand?

MAC.

Anything else you want us to know?

That I love all the dedicated support I have been receiving. And that I appreciate all of those who have stood by me. It means a lot. I’ve been through many harsh life realities lately, and honest people stick by you while the hypocrites reveal themselves. So thanks for your loyal support.

Check out the video for Ashley’s latest single, ‘King For a Day’ below: