Today, Swedish, London based band Francobollo release a phenomenal video for new single ‘We’re Dead’. The video specifically points at our relationship with plastic, recycling, waste in general – and its impact on us all, meticulously stop-motion animated by rising director and film maker Samuel Lewis.
Another taster of what’s to come from the band’s second—yet to be announced—full length album – the song which discusses the slow deterioration of our wellbeing – it’s the perfect compliment.
Speaking a little more on their reason behind making this video, Sam Bailey from the band (who also produced the video) said: “Being passionate about filmmaking and music videos, we really wanted to make something that would be active whilst we have platform and peoples ears ‘n’ eyes. A song like We’re Dead, which deals with the slow deterioration of our wellbeing, needs a call to arms. We approached Samuel Lewis, a very talented and compassionate animator, with the track and he immediately responded with a tailspin of thoughts regarding plastic and its impact on us all. It was a perfect fit.”
“As a band of anxious cynics and surfers, we are concerned that we are all satisfied thinking that putting things into recycling bins is ‘job done’. Us the consumer could reduce our demand for products, but when are we ever going to do that? We love stuff! Can’t get enough of that good good stuff. It will take a massive shift in environmental policies at the top and a willingness to not profit from something to help us all help ourselves. Like your mother kicking you out and into nature away from Heroes of Might & Magic 3. It’s hard. But for the best. This is our attempt to raise awareness and join campaigners who we admire for their ceaseless work in trying to slow down our circling of the cosmic drain.”
Produced by Brit award/Mercury Prize winner Charlie Andrew, and released on his label Square Leg Records, the track itself ‘We’re Dead’ is arguably one of Francobollo’s most accessible and direct songs to date. Hinting at our generation’s obsession with our phones and addiction to the online world, frontman Simon Nilsson sings: “We do it when we’re bored, we can’t afford to take the time / Cause everybody knows that you’re supposed to be online (all the time) / Staring at the screen, it’s all we need when nothing’s on, Pretty little bubbles we create to sing our song”.
12 Old Blue Last, London (Free Headline show)
12-15 Latitude Festival, Southwold
08 Sziget Festival, Hungary
16 Frequency Festival, Austria